Propuesta para la creación de un museo especializado en la cultura Samaria
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Date
2021-11-22
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Publisher
Universidad Antonio Nariño
Campus
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Degree obtained
Document type
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http://purl.org/coar/resource_type/c_7a1f
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Abstract
The cultural industry, and especially museums, constantly face the challenge of innovation,
content development, choice of themes, and memory preservation. Therefore, when creating
a museum, it is essential to strategically plan the design of activities, actions and measures
aimed at its sustainability. That is why this research aims to plan the creation of an
interactive museum in the city of Santa Marta, in favor of promoting cultural identity in the
local community and making cultural and historical tourism visible to visitors and tourists,
given the great offer due to cultural interest that is presented today and the notorious lack of
interactive cultural spaces that satisfy the need. The value proposition of this research is to
strategically propose an interactive experience center that allows learning about the cultural
and historical heritage of the Santa Marta District, through the use of new technological tools
that generate cultural and experiential activities. Thus, allowing the local cultural heritage of
this city to be made even more visible and preserved over time so that future generations can
know and enjoy the same material and intangible heritage that is available today. In this
sense, this work has a descriptive research methodology with a quantitative approach, which
seeks to carry out an analysis of the behavior of multiple people concerning the
implementation of new museums and to know their expectations in a percentage way. In
turn, it provides and details the general parameters that must be taken into account when
planning and creating museums, to meet the proposed objective.
Keywords
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Santa Marta-Magdalena (Colombia)