E-commerce como estrategia de comercialización para productos naturales a base de la hoja de coca y marihuana.

Abstract

The present work is a study carried out in the city of Bogotá, which is focused on the analysis of the various medicinal products derived from the use of coca silver and marijuana, approaching an economic approach. The aforementioned study aims to guide the publication of these products through the use of digital platforms, with the aim of promoting Colombian agriculture and the use of new technologies, taking advantage of their potential globally.