Propuesta de planificación estratégica para la empresa óptica Lafam Visión C.O. de la ciudad de Barranquilla.
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Date
2021-11-27
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Publisher
Universidad Antonio Nariño
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Degree obtained
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http://purl.org/coar/resource_type/c_7a1f
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Abstract
Today trade is increasingly demanding and in society with the creation of companies they must
have an inclination towards innovation and updating of the processes in these, which goes hand
in hand with the exponential growth of human and change technological. In companies which are
dedicated to finding a way to compete and survive in the market, that is why with the
implementation of strategies such as strategic planning, which as a solution to the problems that
arise in it in one way or another they must be competitive if they don't disappear. For the Optica
Lafam company, by implementing this tool, it will be able to achieve its goals, achieving
corporate and functional stability
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Barranquilla / atlántico / Colombia