Estrategias para la Reactivación Económica de la Empresa Lucho Motos Neiva
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Date
2021-11-30
Publisher
Universidad Antonio Nariño
Campus
Program
Degree obtained
Document type
COAR type
http://purl.org/coar/resource_type/c_7a1f
Citation
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Abstract
What is sought with this research is to detect the difficulties that arose in the
LUCHO MOTOS NEIVA company as a result of the economic crisis triggered by the
COVID-19 pandemic, as of December 2020.
This research will be approached from the quantitative approach, and it will be
descriptive, since it seeks to systematically show the characteristics of the object of study.
Therefore, the objective is to evaluate the financial statements of the periods from 2018 to
2020 through a financial analysis where the horizontal and vertical analysis was taken as
the focus to see the development of the company during the health emergency, show what
changes the pandemic produced in the company using financial indicators, which are made
up of: Liquidity, efficiency, indebtedness and profitability so that in this way we can
implement a final strategy for the economic reactivation of the LUCHO MOTOS NEIVA
company.
item.page.coverage.spatial
Neiva( Huila, Colombia)