Plan de negocios para la creación de una empresa de empaques biodegradables
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Date
2023-11-25
Director(s)
Publisher
Universidad Antonio Nariño
Campus
Program
Degree obtained
Document type
COAR type
http://purl.org/coar/resource_type/c_7a1f
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Abstract
The establishment of Bioempac, which is dedicated to the production and
processing of biodegradable packaging made of banana leaf, will be carried out in the
environment-friendly city of Santa Marta (Magdalena Department Municipality). The aim
of this organisation is to provide another packaging alternative for products, in a sustainable
and environmentally friendly manner.
The incorporación of this business model aims to provide a solution to the increase
in the use of plastic packaging in foodstuffs, developing a new consumption habit,
implemented through a functional value model structure in order to properly address this
need.
The present proposal outlines a mixed research typology, as the qualitative and
quantitative model of recognition is implemented, together with elements such as primary
and secondary sources, seeking overall analysis of the object of study and formulation. At
the institutional level, the following alignment of organizations' management research is
carried out.
item.page.subject.keyword
item.page.coverage.spatial
Santa Marta- Magdalena (Colombia)